14.8.23

DIY PR PRO TIP TIME: GET YOUR PR GAME ON-POINT BEFORE REACHING OUT TO MEDIA

PR pro tip time! Clear messaging isn't just important, it's like the secret sauce for your PR strategy. It’s the fundamental first and most powerful step to unleash incredible PR foundations and public relations power now and in the very long-term future.

PR pro tip time! Clear messaging isn’t just important, it’s like the secret sauce for your PR strategy. It’s the fundamental first and most powerful step to unleash incredible PR foundations and public relations power now and in the very long-term future.

Many businesses come to us with one goal and one goal only and that’s for us to secure media coverage in a wishlist of media outlets that they too have pre-determined! Without making sure the PR foundations are  Before you go all-out on reaching media superstars, remember: getting your vibes straight on socials is like nailing that first impression on a blind date!

Think about it: would you show up to a concert with a kazoo when you’re a rockstar guitarist? Nah, right? Same goes for PR. Your socials are your stage, and if your audience can’t groove to your beats, how will the media jam along?

So, here’s the plan:

  1. Perfect your differentiator. Are you the disco ball in a world of plain lamps?
  2. Flaunt it! Sprinkle that unique magic on your social media. Let ’em see why you’re the unicorn they’ve been waiting for!
  3. Then tap into third-party endorsements. It’s like getting a standing ovation after you’ve blown minds with your epic solo!

Remember, it’s not just about shouting into the void. It’s about whispering your story in a way that makes people lean in, nod along, and say, ‘Tell me more!’ So, go on, clear that throat, fine-tune that message, and let the world hear your symphony of success!

If you are interested in chatting with raraPR about building your personal brand be sure to drop us an email at [email protected] or book a discovery call HERE. OR you can kick-start your personal brand building journey with one of our DIY digital PR products. We recommend the CONTENT CREATOR MEDIA KIT. Link below to browse.

>>>SHOP OUR CONTENT CREATOR MEDIA KIT TO HELP YOU LAND BRAND PARTNERSHIPS<<<

raraPR is above all the sum of people who together help build brands and share stories. We are present in our determination to make a positive difference to the world by representing individuals and businesses that are doing good. We are an extension of the personal stories within us, those that we exist for and those within you that need to be heard.


About raraPR

raraPR is an Australian public relations, digital marketing and branding agency. We are PR mentors, brand boosters and community creators for business owners, industry leaders and entrepreneurs. What we do goes far beyond the typical PR agency.

Our Ethos
01
We’re a passionate team who thrive on creating content that works. Or in other words, tasteful brand assets that build equity for a business.
02
We’re driven by the purpose, the meaning and the stories behind why a business exists as much as the quality of the product or service.
03
We’re inspired by being around the start-up community, entrepreneurs, intrepreneurs, solopreneurs, creators, makers, thought-leaders, dreamers and seekers willing to go beyond the good for the truly great.
04
The desire to help people take their business to the next level and reach their potential drives everything we do.
05
We get excited about producing innovative and thoughtful PR, digital, social media and design outcomes.
06
We’re at our natural best when we’re connecting talent and bringing communities together inside and outside the company.
07
We collaborate and become a seamless extension of our clients’ team.
08
We see, listen, mentor, educate, inspire, support, direct, provide clarity and instil confidence within our team andour community.
09
We care about providing value, which is the fundamental centrepiece of what we do.
10
We’re all about honesty and integrity, authenticity and transparency. That’s how we roll.