raraPR, your partner in strategic PR, branding, social media and influencer marketing. We craft stories that elevate your brand, and drive meaningful connections. Let's amplify your voice.
raraPR is Australia’s go-to for creative visibility representing brands and talent across music, design, fashion, and the arts. With more than three decades in PR, branding, and media, rara blends strategic storytelling with commercial insight to amplify influence, secure high-impact opportunities, and connect clients with the right audience.
Through raraBRANDS and raraTALENT, our work champions both businesses and creators, ensuring they’re seen, heard, and paid for doing what they do best.
raraBRANDS
raraPR is Australia’s go-to for creative visibility representing brands and talent across music, design, fashion, and the arts. With more than three decades in PR, branding, and media, rara blends strategic storytelling with commercial insight to amplify influence, secure high-impact opportunities, and connect clients with the right audience.
Through raraBRANDS and raraTALENT, our work champions both businesses and creators, ensuring they’re seen, heard, and paid for doing what they do best.
raraBRANDS
The PR marketing, branding, and agency for creative entrepreneurs and innovators. Amplifying your brand, stacking your skills, and helping you build community.
Stack Your Skills
Courses, events & retreats for digital creatives.
6-Week DIY PR Online Course
Take control of your brand’s narrative, master the PR strategies that top brands rely on, and maximise your marketing and
4-Week Personal Brand Building Online Course
Step into your full potential, create a brand that authentically reflects who you are, and attract the partners, collaborators, and
3 Day Retreat Mindset, PR & Marketing
Monday 2nd March – Wednesday 4th February 2026 Ready to step into the next phase of your brand and life? Welcome
Shop our Store
Browse digital tools & products
Access our tools, frameworks, strategy templates and shop our product edit.
Clarity Consult
The Clarity Consult is a 60-minute one-on-one session designed to help you gain clarity and confidence, whether you’re refining an established brand or floating an idea. If you’re seeking actionable advice on everything from PR strategies to influencer marketing, launch plans, and brand positioning, this consult is for you.
Brand Therapy
Brand Therapy is a 60-minute session designed to dive deeper into your brand’s challenges with a tailored, customised approach. This session includes prep work and focuses on refining your brand strategy, from PR and influencer marketing to personal branding and launch plans. You’ll walk away with a clear action plan, custom advice, and the confidence on which way to go to move forward.
3-DAY MINDSET, MARKETING, PR RETREAT 2nd, 3rd & 4th MARCH – 2026 * BOOKING NOW * LIMITED IN-TAKE.
About the Retreat
2nd, 3rd & 4th March 2026
Join raraPR for AMPLIFY, a 3-day retreat in Nagambie, Country Victoria, for creative entrepreneurs and visionaries. Combine PR strategy, marketing, mindset, and movement to gain clarity, build your brand, and amplify your voice. 2–4 March 2026. Welcome to raraRETREATS — an immersive, 3-day experience designed for creatives, entrepreneurs, and visionaries who are ready to reconnect with their true selves, clarify their message, and amplify their voice in a world that needs to hear it.
If you’ve been feeling disconnected from your purpose, unsure about your brand’s direction, or lacking the clarity and confidence to show up for your business, this retreat is for you. Whether you’re a founder, artist, writer, or creator, AMPLIFY blends the perfect mix of strategy, mentorship, and personal growth to help you get the clarity and tools you need to move forward with confidence.
You’ll leave with more than just actionable insights — you’ll be rejuvenated, inspired, and ready to take on the next phase of your journey, armed with the right strategy to take your brand to new heights.
Led by Jade Roberts, founder of raraPR, AMPLIFY is designed for entrepreneurs, creatives, and visionaries who are ready to unlock the strategic power of PR and use it to elevate their brand. Whether you’re looking to build a strategic PR plan, optimise your approach, or amplify your presence, this retreat gives you the tools, clarity, and confidence you need to create a PR strategy that works for you. More than just education, it’s an experience that allows you to reconnect with your purpose and move forward with renewed energy.
Who’s this retreat for
This course embraces and celebrates diverse voices and perspectives, and together, we’ll help you build a brand that’s as real and powerful as you are.
3-DAY MINDSET, MARKETING, PR RETREAT 2nd, 3rd & 4th MARCH – 2026 * BOOKING NOW * LIMITED IN-TAKE
Welcome to raraPR
“PR, but make it real.
Branding, but make it beautiful.
Strategy, but make it soul-led.
We’re a small but mighty collective of creatives, strategists, and storytellers helping brands reach the hearts and minds of people who need what they’ve got most. raraPR is the agency I was searching for but couldn’t find.”
JADE ROBERTS, raraPR
Founder/Director
raraRetreats
Changing the PR game.
AMPLIFY: 3-Day Retreat: 2nd, 3rd & 4th March
A transformative experience for creative entrepreneurs, visionaries, and those ready to amplify their voices and brands. Escape to Country Victoria, where we combine PR strategy, mindset, and community-building to give you the clarity and tools to take your brand to the next level.
It’s time to reset, recharge, and level up your brand, PR and marketing — both personally and professionally.
Ready to amplify your life and business?
Up-level your career, pivot or start a new business.
raraPR is a PR, marketing and brand building school for creatives looking to stack their skills, learn new things, or evolve their existing tricks, meet like-minded comrades and collaborators alongside a good vibes community
Explore our courses →OR →
GET OUR INSIGHTS
About raraPR
raraPR is an Australian public relations, digital marketing and branding agency. We are PR mentors, brand boosters and community creators for business owners, industry leaders and entrepreneurs. What we do goes far beyond the typical PR agency.